face 2002

6th International Seminar face 2002 -
"Modern Communication Strategies"

Keynote speaker

Prof. Cees B. van Riel

Subject matter

VI International Seminar face 2002 provided the participants with answers to question, how to create added value through communication:

• How to build communication's strategy, which actually adds value to the company?
• What are the new roles, currently performed by communication managers?
• What are the communication activities that bring success, especially during recession?
• How to achieve synergy from the integration of HR and communication's activities?
• How to implement and use effectively the modern tools of communication (e.g. intranet)?
• How to reach the varied employees' groups with the message effectively?
• How to manage the knowledge through communication?

Face 2002 seminar agenda

New roles of communication managers
Bogdan Dąbrowski
Managing Consultant
GFMP Management Consultants

Feature lecture - Fame&Fortune: Communication's activities that bring success
Prof. Cees B. van Riel
Erasmus University Rotterdam
Reputation Institute, Nowy Jork

Implementation of comprehensive solution based on philosophy of division in Leroy Merlin Company
Balbina Wiesławska
HR manager
Ewa Stelmasiak
Internal communication manager
Leroy Merlin Poland

Effective acting in the range of internal communication in Ericsson Company
Katarzyna Pąk
Market Communication Manager
Ericsson

Building synergy between HR policy and communication policy
Roman Rostek
Senior Consultant
GFMP Management Consultants

Integration of communication and HR acting on the example of competence model's implementation in Servisco Company
Aleksandra Leśniańska
Human Resources Director
Servisco

Building internal communication in Philip Morris Poland Company
Iwona Sarachman
Communication Manager
Robert Badurek
Corporate Affairs Specialist
Philip Morris Polska

Implementation of intranet in GlaxoSmithKline Pharmaceuticals Company, as an example of employees' engagement in communication
Ryszard Woźniak
Manager of Management Office,
GlaxoSmithKline Pharmaceuticals

Plan of communication and engagement employees in the knowledge management project in ING Nationale Nederlanden Company
Marcin Salata
Senior Trainer,
ING Nationale Nederlanden

Intranet - philosophy, need or necessity?
Ewa Zaremba
Internet Manager
Polska Telefonia Cyfrowa

Workshop: Application of communication in knowledge management