face 2004

8th International Seminar Face 2004
"Modern communication strategies"

Keynote speaker 

Patrick R. Williams

Subject matter

Face 2004 was focused on strategic communication management. The participants could find out how to use communication to:

• effectively communicate company's strategy and build employees' commitment in company's strategy,
• engage managers in communication process,
• integrate communication on local and global level,
• inspire employees to innovation through mutual communication,
• develop communication channels that generate measurably add value,
• create innovative and high-performance culture,
• realize communication activities without detached budgets and posts,
  and in an effect: contribute to great company's performance.

Face 2004 seminar agenda

The most important trends and challenges for communication 2004
Roman Rostek
Senior Consultant
GFMP Management Consultants

Main lecture – Linking Strategic Employee Communication to Financial Performance
Patrick R. Williams
P.R. Williams Communications

Danone Way – implementing a new tool of corporate culture building
Przemysław Pohrybieniuk
PR Director and Executive Team Member
Danone Sp. z o.o.

Communications' crisis – reasons, mistakes and solutions
Bogdan Dąbrowski
Managing Consultant
Roman Rostek
Senior Consultant
GFMP Management Consultants

Enhancement of intranet use by employees
Piotr Wrzalik
Vice-President,
Contium

Effective strategy implementation through communication
Bogdan Dąbrowski
Managing Consultant
Roman Rostek
Senior Consultant
GFMP Management Consultants

Revitalization of Employee Forum – motivation through communication
Monika Matak
Internal Communication Manager,
Provident Polska

BP in Poland – communication strategy
Dorota Adamska
PR Manager
BP Polska

Internal communication as an instrument supporting employees' engagement in British American Tobacco Polska
Bartosz Cholawo
PR Manager,
British American Tobacco Polska

Best informed employee – most committed employee
Katarzyna Śliwińska
Head of Recruitment & Development
Grupa Ergo Hestia

Workshop: How to engage managers in communication during changes