„We go and go
– for how long now?
It’s difficult to say.
Nothing changes with our steps;
it’s the same there and here;
before as now and after;
in the immeasurable monotony
of space, time drowns.
Motion from one point to another
isn’t motion at all anymore
if sameness rules,
and where motion is not motion,
time doesn’t exist.”
Thomas Mann
Face conference
Face archive
face 2001
5th International Seminar face 2001 -
"Latest challenges for communication"
Keynote speaker
Prof. Charles J Fombrun
Subject matter
V International Seminar face 2001 aimed at answering the question, how to cope with the major challenges for company’s communication:
- Communication towards danger of recession:
- Why company’s reputation is so important during recession?
- What are the tasks for communication during recession?
- The new IT technologies in communication:
- How to avoid information chaos during implementation of the Intranet?
- How to increase employees’ innovativeness through the new tools of communication?
- Communication during changes:
- What and how to communicate during major changes?
- How to avoid major crisis during changes, thanks to the effective communication?
Face 2001 seminar agenda
Major challenges for communication – presentation of research results
Roman Rostek
Senior Consultant
GFMP Management Consultants
Feature lecture – Company’s reputation as its most significant resource
Prof. Charles J. Fombrun
Stern School of Business
New York University
USA
Measuring company’s reputation - Reputation Quotient project
Prof. Charles J. Fombrun
Case study: Company’s social policy and its communication vs reputation in example of ABB
Andrzej Brzozowski
Senior Vice President
Head of Group Function Sustainability Affairs
ABB Poland
Internet – opportunities and threats for company’s reputation
Bogdan Dąbrowski
Managing Consultant
GFMP Management Consultants
The role of communication in knowledge management
Roman Rostek
Senior Consultant
GFMP Management Consultants
Communication activities during change in Banku BPH
Grzegorz Brzęczek
Promotions Department Director
Katarzyna Myśliwiec
Public Relations Department Manager
Bank Przemysłowo-Handlowy
Creating “Employer fo choice” image
Cees J. Heiman
Country Manager
Pfizer Polska
Intranet’s company newsletter as an effective tool of internal communication in Schenker
Bartłomiej Rosenkiewicz
Public Relations
Schenker
Efficient use of different ways of communication in example of Opel Polska
Zbigniew Lazar
Public Relations Manager
General Motors Polska
Internal communication during changes in Reemtsma Polska
Mariola Krzyżaniak
Chief Public Relations Specialists
Reemtsma Polska
2010 GFMP Management Consultants